Insights & Lessons

Lessons from 25 years of building platforms, partnering with founders, and shipping products to millions of users.

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Scaling to 100 Million Users: What We Learned

When you're handling billions of messages for millions of users, you learn things that tutorials don't teach. Here are the lessons that cost us sleep so they don't have to cost you.

28 Nov 2025 8 min read

Funding & Equity

Equity vs Consultancy: How We Structure Startup Partnerships

Should you pay for development or trade equity? After dozens of partnerships, here's how we think about it - and what works best in different situations.

10 Nov 2025 7 min read

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Insights & Lessons

Scaling to 100 Million Users: What We Learned

Equity vs Consultancy: How We Structure Startup Partnerships

Want more insights?

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