How we work

We take on 3-4 startups per year. Quality over quantity. We specialise in complex SaaS and scalable systems - the kind of problems that keep technical founders up at night.

Flexible engagement models

Paid Consultancy

Traditional engagement with day rates or project fees. No equity component.

Best for:

  • Funded startups with budget but time pressure
  • Specific, well-defined technical projects
  • Teams with existing technical leadership
High Conviction

Equity Partnership

We work for ownership only. No cash changes hands.

Best for:

  • Pre-funding or bootstrapped with limited cash
  • Founders needing a technical co-founder
  • Ideas we're genuinely excited to bet on
Most Common

Hybrid Model

Reduced rates plus equity upside. Shared risk, shared reward.

Best for:

  • Early-stage funded startups
  • Projects where we add strategic value
  • Long-term partnerships (2+ years)

Full lifecycle partnership

1. Idea

Validate the concept, define the MVP, and create a technical roadmap.

2. Architecture

Design systems that scale. No rewrites needed when you hit a million users.

3. Build

Ship fast, iterate faster. Real-world feedback drives every decision.

4. Exit

Whether acquisition or IPO, we're with you through due diligence and beyond.

What we look for

We can't work with everyone. Here's what makes a great fit:

Ambitious scale

If you just need a website or a simple app, we're probably not the right fit. We get excited about platforms that could serve millions.

Long-term mindset

We're not interested in quick flips. Our best partnerships span years, not months.

Openness to partnership

We'll push back on bad ideas. We'll tell you when something won't work. If you want yes-men, look elsewhere.

Technical complexity

Real-time systems, high availability, complex data models - that's where we add the most value.

Sound like a fit?

We take on 3-4 new ventures each year. If you're building something ambitious, we'd love to hear about it.

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